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The Three Myths

Myth #1 – Greater fat BURNING doesn’t equal great fat LOSS. One of the biggest dietary myths going right now is centered around the idea of forcing — or better yet, supercharging — our body to burn fat for fuel by restricting other macronutrient groups — namely carbohydrates.  While it’s 100% true that switching to […]

Whatcha Macros?

You’ve heard it all. “Fats have too many calories – go low fat!” “No! Going low-carb is the way to lose fat – it will teach your body to burn fat.” “You need MORE protein!” “That’s TOO MUCH protein!” If your head isn’t spinning after all that, kudos to you! If you are part of […]

The Three Ghosts

As a kid, I used to love playing Pac-Man. Scooting around the screen eating one dot after another — the simplicity of the game appealed to me, as did the ability to change my direction at any point. As you may know from playing the game yourself, no matter how good you get, there will […]

Caloric Balance: What goes in?

Last week, we looked at a simple, yet effective way to estimate the “out” part of the calorie equation – your total daily energy expenditure or TDEE.  This week we turn to the part of the equation we have the greatest control over:  what goes in. Keep in mind, there are only three options when […]

Getting Close Matters

Getting close matters I’m a terrible darts player. Out of my last ten full games played, I’m sporting a record of 0 wins and 10 losses.  And it’s not like I’m playing seasoned professionals — one of those losses was to a five-year old who was more or less underhanding the darts to the board. […]

Muscle Confusion.

This fitness buzzword of the early 2000s sold thousands of workout DVDs and home exercise programs.  The premise: constantly changing up your workouts confuses your muscles to cause increased stimulation and better results than doing the same exercises over and over. The downside to the muscle confusion movement is the misconception that randomness is a […]

Rethinking the 80/20 rule

Have you ever heard someone say, “Success is 80% diet and 20% exercise?” Sure, this might be true when it comes to weight loss — it’s a heck of a lot easier to eat 500 less calories than it is to burn those same 500 calories. But I don’t believe the 80-20 rule tells the […]

What’s the best approach for ME?

“There is so much information out there and so many different opinions — how do I know what will work for me?” We hear you — there is SO much information out there.  And unfortunately, our industry has muddied the waters of nutrition knowledge with extreme, restrictive, and oftentimes unnecessary diet advice. So what to […]

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Bod Pod Test – $50

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Quark Metabolic Test- $150

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Ultrasound Pricing – $50

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VO2 Max Test – $150

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3D Imaging Test – $50

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